Webpages and HTML emails may contain a small snippet of code called a web beacon. In their simplest form, web beacons allow a website to transfer or collect information through a graphic image request. Websites may use web beacons and cookies for many purposes, including site usage analytics, advertising auditing and reporting, and content and advertising personalisation.
Coast Wide Driving’s Practices Regarding Web Beacons
Coast Wide Driving may collect information through web beacons about your web browsing activities such as the address of the page you are visiting, the address of the referrer page you previously visited, the time you are viewing the page, your browsing environment and your display settings. We may use the information we collect through web beacons:
To understand traffic patterns and the number of visitors to the branded Coast Wide Driving network of websites, websites within the Coast Wide Driving Network, and other non-Coast Wide Driving websites that we partner with.
To understand how you use and interact with Coast Wide Driving products and services.
To improve Coast Wide Driving products and services.
To optimise your browsing experience.
To provide anonymous individual and/or aggregate auditing, research, modeling and reporting for our advertisers and other partners. No personally identifiable information about you is shared with our advertisers and other partners as part of these services.
To offer Coast Wide Driving Web Analytics.
To provide you relevant advertising and content.
To determine which email messages sent by Coast Wide Driving, or its agent, were opened and to note whether a message was acted upon.
Your Choices Regarding Coast Wide Driving’s Use of Web Beacons
If you would rather not receive interest-based advertising and content provided by Coast Wide Driving, or to remove yourself from Coast Wide Driving’s analytics services, please visit our Ad Interest Manager.
You can visit the Interactive Advertising Bureau to see other companies that offer opt outs and to use other tools to manage your opt-out choices.
Other Companies’ Web Beacons on Coast Wide Driving
In addition to Coast Wide Driving using web beacons on our network of websites, we allow certain Third Parties to include their own web beacons within our webpages. These companies use of web beacons is subject to their own privacy policies, not the Coast Wide Driving Privacy Policy.
